For Naturium’s Miami yacht event with Casa Neos, I led all event graphic design to ensure every visual detail was both shareable and aligned with Naturium’s brand story.

Graphic Design Approach

• I created a cohesive event identity by designing all signage, displays, and branded elements, including the custom Naturium life preserver and product stand featured at the heart of the event. These graphics provided a striking, on-brand backdrop for photos and content creation, which encouraged guests to share their experiences across social platforms.

• In collaboration with Bogg Bags, I designed custom tags and inserts for the blue totes. This made the gift bags visually appealing and instantly recognizable as Naturium, perfect for flat lays and unboxing content.

• Every graphic touchpoint, from welcome signage to product information cards, was crafted to reflect Naturium’s commitment to gentle, effective skincare. I used a calming color palette and clean, modern typography that echoed the brand’s visual language.

By focusing on intentional, photogenic graphic design, I helped transform the event into a seamless and immersive brand experience. This approach encouraged organic content creation and reinforced Naturium’s story at every turn.